# Privacy Policy

Last updated:  August 25th, 2025.

This Privacy Policy describes how personal data is collected, used, and processed by ADHD Studio Limited (“we”, “us”, “our”) when you access or use the website and services provided via <https://mention.network/> (collectively, the “Services”).

## 1. Legal Entity

ADHD Studio Limited

Unit B, 11/F Yam Tze Comm Bldg

23 Thomson Road, Wan Chai, Hong Kong

Business Registration Number: 78438172-000-07-25-4

Contact: <contact@mention.network>

## 2. What Personal Data We Collect and Why

| Purpose of processing                                      | Personal data                                                                 | Legal ground (basis)                         |
| ---------------------------------------------------------- | ----------------------------------------------------------------------------- | -------------------------------------------- |
| Responding to your inquiries or support requests           | X username, email address, message content, attachments, metadata             | Legitimate interests/contractual obligations |
| Sending newsletters or updates                             | Email address                                                                 | Consent                                      |
| Providing access to the Mention Network platform           | X username, wallet addresses, transaction, and balance information            | Contractual obligations (Terms of Use)       |
| Improving user experience and performance of Services      | IP address, device ID, browser data, usage patterns (via cookies/web beacons) | Consent                                      |
| Provide AI Visibility Reports and Trending on AI analytics | Anonymized brand-related dataanswers in AI                                    | Consent                                      |

## 3. How We Collect Your Data

We collect data:

* Directly from you (e.g., when you submit a form or email us).
* Automatically via cookies or analytics tools.
* From your blockchain wallet when you connect to the protocol.

We do not knowingly collect special categories of personal data, even in your conversations with AI apps, unless you voluntarily provide them.

## 4. Blockchain-Specific Considerations

Mention Network is a decentralized protocol that interacts with public blockchains.

* Wallet addresses and transaction data may be public and immutable, recorded permanently on a blockchain.
* Right to Erasure and Rectification: These rights cannot be fulfilled for on-chain data due to the decentralized and immutable nature of blockchain technology.
* We encourage users to understand that by using decentralized applications, certain rights under GDPR may be technically limited.

## 5. International Data Transfers

Your data may be processed outside of the EEA/UK, including in jurisdictions without equivalent data protection laws (e.g., Hong Kong or the United States).When transferring data internationally, we use:

* Standard Contractual Clauses approved by the European Commission.
* Transfers to countries with adequacy decisions.
* Where applicable, supplementary safeguards such as encryption and access controls.

## 6. Third-Party Disclosures

We may share your personal data with the following categories of recipients:

* Hosting providers and cloud infrastructure (e.g., Vercel, AWS).
* Email service providers (e.g., MailerLite, Mailchimp),
* Analytics platforms (e.g., Plausible, Google Analytics – with anonymization where possible).
* Blockchain validators and smart contracts as part of protocol usage.

We ensure these providers adhere to data protection obligations under relevant laws.

## 7. Cookies & Tracking Technologies

We use cookies and similar technologies for the following purposes:

| Cookie Type        | Purpose                        | Duration                 |
| ------------------ | ------------------------------ | ------------------------ |
| Essential          | Core website functionality     | Session/1 year           |
| Analytics          | Understanding usage patterns   | 1–12 months              |
| Marketing (if any) | Email tracking, ad performance | Varies (up to 12 months) |

## 8. Your Rights Under GDPR

You have the following rights regarding your personal data:

<table><thead><tr><th width="239.81640625">Your Right</th><th>How to Exercise</th></tr></thead><tbody><tr><td>Access your data</td><td>Email us at <a href="mailto:contact@mention.network">contact@mention.network</a></td></tr><tr><td>Rectify inaccurate data</td><td>Email us with updated info (except immutable blockchain data)</td></tr><tr><td>Erase your data (Right to be Forgotten)</td><td>Request deletion via email (not applicable to public blockchain records)</td></tr><tr><td>Restrict processing</td><td>Contact us if you wish to temporarily halt use of your data</td></tr><tr><td>Data portability</td><td>Request export of your email or form submissions in machine-readable format</td></tr><tr><td>Withdraw consent</td><td>Unsubscribe from emails or manage cookie settings</td></tr><tr><td>Object to processing</td><td>Contact us with objection and we will review it under GDPR grounds</td></tr><tr><td>Lodge a complaint</td><td>Contact your local supervisory authority within the EEA/UK</td></tr></tbody></table>

## 9. Data Retention

We store personal data only for as long as necessary, including:

* Support data: up to 12 months after resolution.
* Newsletter subscriptions: until you unsubscribe or withdraw consent.
* Blockchain-related data: permanently recorded on-chain and cannot be deleted.
* Analytics data: anonymized and retained up to 24 months.

## 10. Data Security

We implement appropriate technical and organizational measures to protect your data, including:

* End-to-end encrypted infrastructure.
* Access control policies.
* Monitoring and auditing.
* Incident response procedures and breach notifications (where legally required).

## 11. Changes to this Policy

We may update this Privacy Policy from time to time. The “Last Updated” date at the top reflects the latest revision. Significant changes will be communicated via the website or email (if applicable). Archived versions are available upon request.

## 12. Contact Us

If you have any questions or requests regarding your personal data, please contact us at: <contact@mention.network>


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